Branding
A collection of logo and personal branding projects. The taken for each is to bring a business’s identity to life by capturing their personality, brand purpose, and what’s in their mind and then translating it into something the world can enjoy and recognize.
Downtown High Point needed a refreshed logo to complement the city’s overarching branding while reflecting the neighborhood’s unique identity. The design connects the two using a bold retro font. Created in partnership with RYNO'S RUSH.
Collaborated with Chef Thomas Boyce to develop branding for his food delivery service, Lasagna Project PDX, a pandemic staple that continues to thrive. The logo has inspiration from 1970s Italian posters, balancing groovy, fun aesthetics with clear legibility.
Designed the logo, business cards, and a custom website for this California based custom casting artist. Additional logo explorations from the project are included.
Developed logo explorations for Modus, an app currently in development, to support pitch and proposal presentations.
Created a custom logo for this Portland based vintage reseller, designed to be scalable for clothing tags. The brief was simple… Make it wicked awesome.
Designed a logo and business cards for a personal trainer, going for a look that was strong, distinctive, and representative of her personality. A key inspiration was her iconic fire truck red hair.
Developed branding for Southerly, an independent non-profit media organization that supports Southern communities facing environmental injustices. The logo features hand drawn kudzu, a pervasive and problematic vine in the South, to reflect the organization’s mission.